Diamond jewelry sales have gradually warmer signs
By the global financial crisis, consumers more value pocket money, for the purchase of luxury goods more rational. However, jewelry inlaid diamonds and increase the value of the feature, but also for consumers willing to spend money.
Deputy General Manager of Dong stay rich Kimberley Diamond said the global financial crisis, people increasingly sensitive to inflation. The diamond preservation and value-added, and therefore sales of diamond jewelry inlaid instead of getting better. Consumers love the large diamond particles is greater than in the past has been greatly improved. Compared with 2008, the Kimberley diamond inlaid jewelry sales rose 3% to 5%.
Main products of gold and diamond products of Sai Feier (International) Sales Director Qinming Xiang Jewelry Co., Ltd., said this year, Sai Feier diamond encrusted jewelry sales are increasing each month, compared to 2008, is a marked upgrade. Recently, Sai Feier stores opened, all the diamond encrusted jewelry as a main product in order to improve franchise sales. diamond diamond.yifei8.net
In recent years, the diamond with its unique culture and quality of market access in China is much higher than the world average growth rate of the rapid growth of total consumer spending rising. Now, China has become one of the world's largest diamond consumer. It is understood that in 2008 Shanghai Diamond Exchange diamond trade amounted to 1.37 billion U.S. dollars, the total diamond jewelry retail market in China more than 20 billion yuan.
It is understood that most consumers in the preparation of wedding accessories, it will select diamond jewelry. Even in the background of the global financial crisis, the prospective couple may not need a luxurious wedding, but the demand for diamond ring will not change.
Dong said to stay rich, diamonds as exotic, because of its cultural value and investment value has been more and more consumers, more of their wedding needs to be accepted.
Qin Mingxiang said that with the continued high price of gold, inlaid jewelry class will become the preferred target is an integral part of the wedding.
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