＂Like to buy a computer buy diamonds as＂ network should s

Last year, the network purchased the largest single diamond Taobao constantly updated record of transactions, of which two pen 760,000 yuan and 139 million net purchase amount of the diamond transaction took place in Shenzhen, according to the network of diamond sellers Devine statistics, more than 12 percent of their online shopping orders for diamond are from Shenzhen, in order the top ten cities ranked first source, Beijing has more than doubled second-place. As a jewelry manufacturing and processing market share has accounted for about 70% of the city, Shenzhen has developed into a network of diamond consumption is big city.
For the network to buy diamonds, diamond dealer network to remind consumers to pay attention to diamond products are not numbered and certificate, the network also buy diamonds and traditional purchase invoice the same way as required, try to choose its own brand of brand-tailers.
In addition, Shenzhen E-commerce Industry Association Deputy Secretary-General Han High St., reminds consumers that "too outrageous prices do not believe."
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"Second and third tier cities in the western region have great potential."
Devine Diamond Market Research Center (CDRC) under the year 2010 monitoring data, selected in 2010 China's online shopping diamond orders top ten provinces, from Guangdong Province, online shopping accounted for 15.8% of the diamond order to name listed first, followed by Beijing, Zhejiang and Jiangsu, Shanghai ranked fifth.
"In almost all online shopping consumption, Guangzhou and Shenzhen are active city. "Devine told reporters jewelry, CEO Zou Weiqiang, Devine statistics in online shopping orders for diamond Chinese city rankings, Shenzhen Youyi more than 12% of online shopping orders for diamond source, a diamond in the online shopping Aveni largest cities, Beijing, Shanghai, Guangzhou, Chengdu, belong to the first 2-4. After the jewelry market, the brand is too diverse, immature payment environment, the credit mechanism is not perfect and other adverse market factors, the current online shopping diamond market has been slowly breaking through the bottleneck of consumer trust. diamond diamond.yifei8.net
"Prior to 2007, diamond jewelry online shopping environment quite immature for a class of diamond jewelry valuables, consumers will choose the store. "Zou Weiqiang told reporters, but many pay a bottleneck does not exist, the biggest bottleneck on a network that only diamond dealers consumers trust the brand.
Zou Weiqiang said Devine number of customers have been from the beginning of each month in the single digits, up to dozens of people every day; customers to expand from the Pearl River Delta area, Inner Mongolia Baotou, Chifeng, Weihai, Shandong and Anhui Bengbu other mainland second-tier cities, online shopping patterns and gradually the country.
Reporters learned that domestic sales of diamonds to do the network's "Diamond bird" has annual sales of $ 400 million, while net purchases of diamond from first-tier cities in consumer behavior has spread to the second and third tier cities. According to Devine Diamond Market Research Center (CDRC) of the monitoring data show that from the growth point of view, second and third orders for the regional growth of online shopping faster, close to the Yangtze River Delta, Pearl River Delta and Bohai economic circle of central , Northeast, North China has slowed more significantly. Among them, Anhui Province reached 243.8 percent year on year growth, rapid growth rate; Jiangxi and Jilin followed.

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"Second and third tier cities in the western region are more pronounced online shopping diamond growth rate, the future development of online shopping will become the diamond potential of the larger region. "Zou Weiqiang said.
"Low thirty-five into the difference."
Why are more and more people buying online diamond jewelry and other products, this network of diamond dealers three troughs twelve months from the price advantage.
"We found that 30-50% of the price of a diamond are pay channels and venues in the cost of saved channels, green fees are available to improve the diamond quality. "Kelan said Guo Feng, CEO, Diamond, and provide a contrast to its traditional sales model diagram diamond reporter saw three or four areas were omitted," This makes our diamond in the same price, quality than a shop selling high-grade. "
Zou Weiqiang told reporters, the sale of industrial chains in Devine, when the customer selected a jewelry online and pay later, through the network to inform suppliers and processing plants, processing out, sent to the State Gemstone test center identification, packaging and then shipped by express courier, the whole process about 10 days. "Almost zero inventory will be able to complete the diamond production, processing and marketing, and to cut the middle part there are numerous rental store by the high cost of rent, renovation costs, labor and shopping malls and other points deduction." diamond diamond.yifei8.net
"For traditional jewelry business, if the sales price of less than 50% gross margin that is not profitable, and e-commerce business gross sales price is often 5% -8%, which for traditional companies often feel is a loss. "Guo Feng told reporters.

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